From its first introduction early this year, the second round of the Jim
Beam Highball Pop-Up Bar will present all-new highballs that were inspired by
local flavors and concocted specifically for the Filipino palate:
Yuzu and Lemongrass Highball
Calamansi and Pandan Highball
Pineapple and Basil Highball
Mango Spice Highball
Calamansi and Pandan Highball
Pineapple and Basil Highball
Mango Spice Highball
You’ll also get to sample the return of iconic flavors that were
available during last year’s pop-up bar in BGC like the refreshing Lychee and
of course, the Signature Classic Highball.
JIM BEAM HIGHBALL will also present
musical performances from OPM artists such as Ebe Dancel, The Juans, Clara
Benin, Better Days and The Vowels they Orbit to set the groove for an absolute chill
moment while enjoying a glass or two of your favorite Jim Beam highball drinks.
Chill with good music and drink to be merry but you can maximize your
fun with exciting games that can be played with friends such as the Highball
Pong game and the Jim Beam Claw machine.
The Make Your Jim Beam Highball booth will be there to give you
more reason to enjoy the signature highball. With every purchase of a Highball,
you’ll be granted a free chip to play these games and a chance to win some
awesome Jim Beam Highball merch and other prizes!
“We’re so excited to bring back the Jim Beam Highball Pop-Up bar to
the lively city that is Manila! Our new flavors are sure to tantalize your
taste buds and leave you craving for more,” said Rayern Goh, Senior Brand
Manager at Jim Beam. “Jim Beam Highball is an excellent drink that’s
perfectly well-balanced, refreshing, and pairs superbly with so many dishes. We
can’t wait to share this with you!”
Be sure to be there for the Jim Beam Highball Pop-Up Bar at Eastwood
Central Plaza from Tuesday to Saturday, November 12-16! The bar will be open
from 6pm to 12mn.
ABOUT JIM BEAM
Founded in 1795, Jim Beam is the world’s No. 1 bourbon and has been
operated by one family for seven generations. 220 years of experience goes into
every bottle, along with corn, rye, malted barley, water, time, pride, and of
course, true passion! Jim Beam White is the cornerstone of the Jim Beam bourbon
portfolio, and it derives its rich, satisfying flavour from a treasured family
recipe where every drop is aged in charred oak barrels. It boasts an oaky
vanilla aroma with a medium-bodied flavour with hints of vanilla and caramel.
Jim Beam is best served in a Jim Beam Highball, a tall cocktail of Jim
Beam Bourbon over ice, topped with soda, and finished with a squeeze of citrus!
This concoction is the ultimate drink for our tropical climate - it is without
equal as a noon-time tipple, an after-work refresher or a weekend
party-starter!
ABOUT BEAM SUNTORY INC.
As a world leader in premium spirits, Beam Suntory inspires human
connections. Consumers from all corners of the globe call for the company’s
brands, including the iconic Jim Beam and Maker’s Mark bourbon brands, Suntory
whisky Kakubin and Courvoisier cognac, as well as world renowned premium brands
including Knob Creek, Basil Hayden’s and Legent bourbon; Yamazaki, Hakushu,
Hibiki and Toki Japanese whisky; Teacher’s, Laphroaig and Bowmore Scotch
whisky; Canadian Club whisky; Hornitos and Sauza tequila; EFFEN, Haku and
Pinnacle vodka; Sipsmith and Roku gin; and Midori liqueur.
Beam Suntory was created in 2014 by combining the world leader in
bourbon and the pioneer in Japanese whisky to form a new company with a deep
heritage, passion for quality, innovative spirit and vision of Growing for
Good. Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of
Suntory Holdings Limited of Japan. For more information on Beam Suntory, its
brands, and its commitment to social responsibility, please visit
www.beamsuntory.com and www.drinksmart.com.
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